Showing How Software Can Identify Fraud
Ekata Microsite
Ekata helps companies identify potential fraud in online transactions on a global scale through data-powered software, a huge database, and machine learning. Their Identity Engine is a powerful tool and Schema worked with Ekata to create a website that provides C-Suite customers with a brief, engaging introduction to the product. Through appealing animated diagrams and a clear narrative flow, the website design translates the inner workings of Ekata’s sophisticated software into a relatable visual story for a nontechnical audience. View the site.
Clear and Engaging Diagrams
To explain how the product functions, complicated technical characteristics are conveyed through simplified animated diagrams.The visual design fits within Ekata’s existing brand language, with a focus on humanizing the product.
Highlighting Key Points Through Design
The Identify Engine has two core elements that allow it to detect fraud: its Identity Graph and Identity Network. The website’s narrative is organized around these two components, with dark and light backgrounds indicating each. The product’s global scope and focus on detailed data are both key to the product, and imagery references both.